June 27, 2017
July is Smart Irrigation Month — the industry’s showcase month to promote the social, economic and environmental benefits of efficient irrigation technologies, products and services in landscape, turf and agriculture irrigation. It’s also a chance to differentiate your business as water smart.

2017 is an exciting year for the Smart Irrigation Month initiative. Not only does the industry have more efficient technologies on the market than ever before, but we are also offering the irrigation, landscape and agricultural communities even more ways to connect customers, the media and policymakers with the Smart Irrigation Month message.

To get the most from this month, we need the collective power of all our members. Here are a few ways you can help:
  • Technology Tuesday – On July 11, Technology Tuesday will serve as the official kickoff of Smart Irrigation Month. This is the day when all industries who rely on a sustainable water source for irrigation can join together and showcase the new and innovative technologies used to save water.
  • Thunderclap campaign – Join the Irrigation Association on social media through their Thunderclap campaign to send out a unified and far-reaching message in support of Smart Irrigation Month on July 11.
  • Social media contest –  Show how you are promoting the message of efficient irrigation by using #smartirrigationmonth. All social media activities with this hashtag will be counted as part of the social media contest. The winner will receive Irrigation Association store credit to get a free show registration or to register for a free class.
  • Announcements – The Irrigation Association will be announcing several new initiatives throughout the month of July using Smart Irrigation Month as a platform and driver. Join them in highlighting new programs that emphasize how the industry is a leading steward of the country's water resources. Be sure to use #smartirrigationmonth so it will be counted as part of the social media contest.
 
Thunderclap link

 
Check out www.smartirrigationmonth.org for pre-developed educational and promotional resources.
You have access to smart irrigation articles, infographics, public service announcements, statement stuffers, press releases, downloadable logos and more. So whether you connect with clients through email marketing, social media platforms or direct mail, you can put these tools to work for you. Resources to help you carry the Smart Irrigation Month message to the media and your lawmakers are also available online.

Lastly, please fill out the activities tracker for what you are doing for Smart Irrigation Month 2017.